*grezza: I gréẓ·ẓa I adj. I Italian translation of raw/rough | (of materials) in a natural state, without having been through any chemical or industrial process | (through my words) AUTHENTIC.

Multidisciplinary Designer by day. Kooky Dancer at night.
Based in Barcelona. Born in Milano.
Based in Barcelona. Born in Milano.
"Creativity is not a rare ability. It is not difficult to access. Creativity is a fundamental aspect of human being.
It's our birthright. And it's for all of us." Rick Rubin - The Creative Act: A Way Of Being
It's our birthright. And it's for all of us." Rick Rubin - The Creative Act: A Way Of Being
As a creative individual, I am passionate about bringing ideas to life through the consolidation of solid concepts.
Essentially, I thrive on the challenge of transforming ideas into "reality" from different points of view:
Art Direction, Styling and Design.
Art Direction, Styling and Design.
What I enjoy the most about this process is the initial phase of searching for
cherry-picked creative references that inspire the final product.
cherry-picked creative references that inspire the final product.
I could spend hours and hours just making research and creating creative moodboards.
Each reference brings me to another inspiration. And this never ending loop is what I love the most.
Each reference brings me to another inspiration. And this never ending loop is what I love the most.
I began my career as a sneakers designer and developer for one of the leading sustainable
footwear companies in Italy before deciding to further my curiosity with a master's degree in
Art Direction and Audio Visual Creativity at Shifta by Elisava in Barcelona.
footwear companies in Italy before deciding to further my curiosity with a master's degree in
Art Direction and Audio Visual Creativity at Shifta by Elisava in Barcelona.
My interest in sustainable fashion has led me to work above all with local brands
that share my values and principles.
that share my values and principles.
I am a first-class Virgo with a keen eye for detail and I enjoy taking on new challenges
and exploring new possibilities in the fashion industry.
and exploring new possibilities in the fashion industry.
Currently, I am focusing on enhancing my styling skills, as this is the fashion role where I feel most comfortable
and find the greatest satisfaction.
and find the greatest satisfaction.
CONTACT
greta.dezani@gmail.com
greta.dezani@gmail.com